~ 9 weeks ~ UI/UX Role ~ Branding ~
Challenge
People waste too much time checking different websites just to figure out where to go, what to bring, and how to get tickets. This overwhelming process makes planning stressful, so people end up staying home instead of enjoying nearby activities.
Overview
Meadow is a mobile app that helps busy people and newcomers discover local spots easily. It gathers reviews, tips, and booking info into one place so users can plan quick outings without searching multiple apps.
Meadow — From Intent to Out-the-Door
I was do research through online survey and interviews
Key Data Callout
Meadow brings local discovery, planning, and essential information into one seamless experience. It helps busy people and newcomers quickly find places that fit their time and interests, validate their choices with up-to-date information, and access the details they need to plan their outing—all without switching between multiple apps.
83% of users site Lack of Time as their #1 constraint for exploring
Quiet Busy
83%
Core Insight Cards
The Trust Gap
Users need recent photos and reviews to feel a spot is "worth it."
Decision Fatigue
Having 15 open tabs stops spontaneity.
The Newcomer Barrier
Newcomers require clear, step-by-step instructions to navigate like a local.
Through reseach, interviews and online survey. I had coming up with
Problem
Statement
Busy people and newcomers struggle to plan local outings because information is scattered across too many apps, leading to decision fatigue and missed experiences.
Base on that I coming up with
Solution
Prototype
Meadow brings local discovery, planning, and essential information into one seamless experience. It helps busy people and newcomers quickly find places that fit their time and interests, validate their choices with up-to-date information, and access the details they need to plan their outing—all without switching between multiple apps.
AI PLANNING
FIND SHADE
SAVE PLAN
EXPLORE PAGE
DARK THEMES
© 2026 Joy · made with Frammer